Pricing and packages guide
It’s important to us that we are transparent and upfront with our pricing. The majority of our work is priced bespoke, but we have listed our typical pricing structures below.
Registered charities get a discount on some services, listed below.
Emily Jones
Providing marketing insights for purpose-led brands
Consulting, Workshops and Training
Power Hours
1-hour with Emily to work through a specific brand and website challenge with you!
Deliverables:
- Questionairre ahead of call
- 60 minute Zoom call with Emily + one participants
- Recording and transcript
Price:
Price for above deliverables: £195
(20% discount for registered charities)
Optional extras
- Increasing the number of participants from your team
- Emily’s expertise is in branding and websites, but she can also advise on other marketing functions. If you want to include other members of the Two Shoes Creative team (for example, a PR expert, social media expert, fundraising expert, website accessibility expert), then this will be charged extra
- Switching to in-person meeting (either at your office or a mutually convenient location)
- Research or audits ahead of time, if requested (see audit prices on this page)
Workshops and Training Sessions
We can host various workshops and training sessions for you and your team across branding, websites, SEO and marketing.
Deliverables:
- Intro call to discuss desired outcomes
- 2 hour Zoom call with Emily + up to two participants
- Recording and transcript
- Action plan based on session outcomes
Price:
Workshop prices: from £450 depending on workshop goals
(20% discount for registered charities)
Optional extras
- Increasing the number of participants from your team (you and one other included as standard)
- Emily’s expertise is in branding and websites, but she can also advise on other marketing functions. If you want to include other members of the Two Shoes Creative team (for example, a PR expert, social media expert, fundraising expert, website accessibility expert), then this will be charged extra
- Switching to in-person meeting (either at your office or a mutually convenient location)
- Research or audits ahead of time, if requested (see audit prices on this page)
Ongoing Brand, Website and SEO Consulting
Usual deliverables:
- Quarterly strategy and planning meetings
- Feedback on your marketing to ensure brand consitency
- Keyword research and website content planning (e.g. blog post topics)
- Monthly check-ins, with bespoke data report
- Available over email or WhatsApp for quick brand and website questions and queries from you and your team
Price:
Starts from £250 per month and depends on your organisation size and goals
(20% discount for registered charities)
Branding
Full Brand Identity Design
Typical deliverables:
- Initial brand brainstorming session with Emily via Zoom to explore you goals, audience, style and strategy
- Logo design
- Colour palette development
- Typography development
- Look and feel development
- Key messaging development
- Tone of voice development
- Brand guidelines document
- Handover meeting
Price:
Starting from £5000 for typical deliverables
(10% off for registered charities)
Reasons the price could increase
- Adding extra deliverables such as graphics, illustrations, custom icon sets, stock images, launch graphics
- Major changes in directions mid-way through project
- Adding a training session with your team for brand advocacy
Reasons the price could decrease
- you have already completed some of the above tasks (e.g. you have a documented brand strategy already, or you don’t want to change your logo)
- you have an existing brand identity that just needs a refresh
- some deliverables are covered by a team member or trusted freelancer of yours already
Impact Days
1 day with Emily to work through a specific brand challenge with you!
Typical deliverables:
- Questionnaire ahead of day
- 7 hours of working on branding tasks in one day
- One hours of support a week after our Impact Day
Price:
Typical price for above deliverables: £750
(20% discount for registered charities)
Optional extras
- Emily’s expertise is in branding and websites, but she can also advise on other marketing functions. If you want to include other members of the Two Shoes Creative team (for example, a PR expert, social media expert, fundraising expert, website accessibility expert) then this will be charged extra
- Switching to in-person meeting (either at your office or a mutually convenient location)
- Research or audits ahead of time, if requested (see audit prices on this page)
Ongoing graphic design and copywriting services
Standard rate: from £65 per hour
Charity rate: from £55 per hour
Discounts for block bookings in advance
Branding workshops
We can host various workshops and training sessions for you and your team across branding, websites, SEO and marketing.
Deliverables:
- Intro call to discuss desired outcomes
- 2 hour Zoom call with Emily + up to two participants
- Recording and transcript
- Action plan based on session outcomes
Price:
Workshop prices: from £450 depending on workshop goals
(20% discount for registered charities)
Optional extras
- Increasing number of participants from your team (you and up to one other included as standard)
- Emily’s expertise is in branding and websites, but she can also advise on other marketing functions. If you want to include other members of the Two Shoes Creative team (for example, a PR expert, social media expert, fundraising expert, website accessibility expert) then this will be charged extra
- Switching to in-person meeting (either at your office or a mutually conveinient location)
- Research or audits ahead of time, if requested (see audit prices on this page)
Ongoing Brand, Website and SEO Consulting
Usual deliverables:
- Quarterly strategy and planning meetings
- Feedback on your marketing to ensure brand consitency
- Keyword research and website content planning (e.g. blog post topics)
- Monthly check-ins, with bespoke data report
- Available over email or WhatsApp for quick brand and website questions and queries from you and your team
Price:
Starts from £250 per month and depends on your organisation size and goals
(20% discount for registered charities)
Websites
Full Website Design
Typical deliverables:
- Initial brand brainstorming session with Emily via Zoom to explore you goals, audience, style and strategy
- Competitor research
- SEO keyword research
- Content writing for 5 pages
- Design and build of website of up to 5 pages
- Training session with up to two members of your team
- Documentation on how to update your website
Price:
Starting from £5000 for typical deliverables
(10% discount for registered charities)
Also budget for
- Domain name
- Hosting
- Email services
- Website platform fees
Reasons the price could increase
- We’re revamping an existing website and reusing content
- Some deliverables are covered by a team member or trusted freelancer of yours
Reasons the price could decrease
- you have completed some of these deliverables already
- you have an existing website that just needs a refresh
- some deliverables are covered by a team member or trusted freelancer of yours already
Website Audits
Usual deliverables:
-
Technical SEO errors report
-
Page-by-page user experience and SEO improvement ideas
-
Content gap analysis
-
Keyword research to identify new visibility opportunities
- We will then have a meeting where I will walk you through our audit document and create a plan of action for making the improvements!
Price:
Price for above deliverables: starts from £950 and depends on the number of pages your site has
(10% discount for registered charities)
Workshops and Training Sessions
We can host various workshops and training sessions for you and your team across branding, websites, SEO and marketing.
Deliverables:
- Intro call to discuss desired outcomes
- 2 hour Zoom call with Emily + up to two participants
- Recording and transcript
- Action plan based on session outcomes
Price:
Workshop prices: from £450 depending on workshop goals
(20% discount for registered charities)
Optional extras
- Increasing number of participants from your team (you and one other included as standard)
- Emily’s expertise is in branding and websites, but she can also advise on other marketing functions. If you want to include other members of the Two Shoes Creative team (for example, a PR expert, social media expert, fundraising expert, website accessibility expert), then this will be charged extra
- Switching to in-person meeting (either at your office or a mutually convenient location)
- Research or audits ahead of time, if requested (see audit prices on this page)
Ongoing Brand, Website and SEO Consulting
Usual deliverables:
- Quarterly strategy and planning meetings
- Feedback on your marketing to ensure brand consistency
- Keyword research and website content planning (e.g. blog post topics)
- Monthly check-ins, with bespoke data report
- Available over email or WhatsApp for quick brand and website questions and queries from you and your team
Price:
Starts from £250 per month and depends on your organisation size and goals
(20% discount for registered charities)
Website updates and content services
Standard rate: from £65 per hour
Charity rate: £55 per hour
Discounts for block bookings in advance
Website Hosting and Wordpress Care Plans
Prices start from £28 a month for hosting, Wordpress plugin updates and backups
10% off for registered charities
SEO
Website Audits
Usual deliverables:
-
Technical SEO errors report
-
Page-by-page user experience and SEO improvement ideas
-
Content gap analysis
-
Keyword research to identify new visibility opportunities
- We will then have a meeting where I will walk you through our audit document and create a plan of action for making the improvements!
Price:
Price for above deliverables: starts from £950 and depends on the number of pages your site has
(10% discount for registered charities)
Workshops and Training Sessions
We can host various workshops and training sessions for you and your team across branding, websites, SEO and marketing.
Deliverables:
- Intro call to discuss desired outcomes
- 2 hour Zoom call with Emily + up to two participants
- Recording and transcript
- Action plan based on session outcomes
Price:
Workshop prices: from £450 depending on workshop goals
(20% discount for registered charities)
Optional extras
- Increasing number of participants from your team (you and up to one other included as standard)
- Emily’s expertise is in branding and websites, but she can also advise on other marketing functions. If you want to include other members of the Two Shoes Creative team (for example, a PR expert, social media expert, fundraising expert, website accessibility expert) then this will be charged extra
- Switching to in-person meeting (either at your office or a mutually conveinient location)
- Research or audits ahead of time, if requested (see audit prices on this page)
Ongoing Brand, Website and SEO Consulting
Usual deliverables:
- Quarterly strategy and planning meetings
- Feedback on your marketing to ensure brand consistency
- Keyword research and website content planning (e.g. blog post topics)
- Monthly check-ins, with bespoke data report
- Available over email or WhatsApp for quick brand and website questions and queries from you and your team
Price:
Starts from £250 per month and depends on your organisation size and goals
(20% discount for registered charities)
Website updates and content services
Standard rate: from £65 per hour
Charity rate: £55 per hour
Discounts for block bookings in advance